“Strawberry Fields Forever” was intended for the album Sgt. Pepper’s Lonely Hearts Club Band (1967), as it was the first song recorded for it, but was instead released in February 1967 as a double A-side single with Paul McCartney’s “Penny Lane”. It is one of the defining works of the psychedelic rock genre. The song was later included on the US Magical Mystery Tour LP (though not on the British double EP package of the same name).
The promotional film for “Strawberry Fields Forever” was filmed on 30 and 31 January 1967, in Knole Park in Sevenoaks. It was directed by Swedish television director Peter Goldman. The film featured reverse film effects, stop motion animation, jump-cuts from daytime to night-time, and the Beatles playing and later pouring paint over an upright piano.